The fun newcomers
You already know about our love for Zanzan, the fun London-based eyewear brand that boasts a killer social media following thanks to its two amazingly inspirational Instagram accounts. Design wise, we love the “Mizaru” and “Avida Dollar” styles – it helps that the names sounds so good! Bonus points for Lesca‘s vintage style frames, a fun family-run company whose products are 100% Made in France, as well as Anna Karin Karlsson‘s OTT designs. We are also closely following Super, the line of sunglasses by Italian brand Retrosuperfuture, who offer classicly clean shades with a geometrical twist.
The exclusive collaborations
The latest fashion craze? Teaming up with a cool eyewear brand to deliver a range of sunglasses that capture the essence of the fashion house. We’re thinking of the Fendi x Thierry Lasry collection, or the enigmatic frames Mykita has created for Damir Doma. Another one to watch is Swedish brand Sun Buddies, made from premium acetate by the design team behind Très Bien. As true “buddies” would, the brand is keen to work with others to spread the sun – check out their exclusive models for Opening Ceremony. It doesn’t even have to be clothes-related : we love the Oliver’s People x Byredo collaboration, pairing a bespoke pair of sunglasses to its matching exclusive scent. The ultimate luxury.
The cool classics
They’ve been reigning the sunnies scene for a while, but there’s no escaping their vast range of desirable pieces : Linda Farrow, the timeless american brand created in the 70’s, Thierry Lasry, the French designer who is a favourite amongst high-end fashionistas, and the ubiquitous Illesteva, whose frames are made in France and Italy (proving that Mediterraneans certainly know what they are talking about when it comes down to catching a few rays in style) and even offers a “Build you own” service inviting clients to design their dream sunnies. You can’t go wrong with the holy trio!
Opening picture : “My and My Clones” in Please! Magazine #17. Photo by Antonin Guidicci, styling by Vanessa Naudin.