Jewelry Crush: Ruifier

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Jewelry Crush: Ruifier

How fun are these little Visage pieces?! We’re obsessed with London-based high jewelry brand Ruifier, designed by founder Rachel Shaw. Linear, inspired by geometrical shapes, her delicate jewelry nevertheless manages to combine exquisite technique with a playful twist: with a smile around your neck or your finger, impossible not to have one on your face! :) Bonus points for the brand’s design pattern: Shaw’s ideas stem from her own personal experiences and emotions, which are then translated into innovative hand-made jewelry. For the Visage fans (count us in!), you should know that Ruifier has just launched an exclusive collection with Parisian boutique Colette, for which the playful pieces get a Colette-blue makeover. Utterly desirable.

Photography by Olivia da Costa, words by Fleur Burlet. Find Ruifier in Please! Magazine 18’s 7 Jewelry designers to watch, out September 15.